Get inspiration for your Digital Strategy 2017

Tools, data and processes that will make you work smarter

Digital Strategy and the 4 Day Workweek

Morning brief - 25. january 2017 - 8:45-11:00

This event is fully booked

Digital strategy has become a core part of every company's overall growth strategy. In this morning brief some of the industry’s brightest minds from IIH Nordic will be presenting some of the latest insights and best practices for online marketing, digital transformation, data management and insights.

But digital strategy today transcends channels, technology and target groups. To truly succeed in this digital age - culture, processes and organization must transform as well.

Get inspired by IIH Nordic's unique approach to digital

Learn the thoughts behind our 4 day workweek and how it fits with digital strategy anno 2017.

You will learn about

As IIH Nordic enters a new 4 day workweek phase, it is business optimisation that is incorporated into a digital strategy and that makes this possible. From a greater use of data and insights, to using some of the latest digital tools we will also share our experience with the road to a shorter and more effective working week.


Agenda

08:45 Registration - Coffee and Croissants

09:00 Welcome & roundtable introductions

09:10 The Best of Breed Digital Strategy - Steen Rasmussen

09:30 SEO - The latest on Search - SEO - Keld Bøg  

09:50 Online advertising: From search to social - Mette Kjølbro Hald

10:10 Analytics - Data, Dashboards & Decisions - Mark Edmondson

10:30 The Digital Workplace & the 4 Day Work Week - Henrik Stenmann  

10:50 Q&A

11:00 Close

 

IIH Nordic - voted No.1 Web Analytics house

In 2017, IIH Nordic has once again been voted as the best web analytics house in Denmark for the 5th year in a row.