Google 360 Sneak Peek - invitation only

Get inside the customer experience

Morning Brief at 21 June 8:35-11:30 am CET

Get an exclusive preview of how you can get inside the customer experience with Google 360

With Analytics 360 you can analyze data from all touchpoints in one place.

  • Build a complete picture
  • Connect your insights to results
  • Collaborate across the organization

And we want you to know how to take advantage of all the new capabilities before everyone else. 


How to gain strategic benefits from Google 360

You're looking to gain strategic benefits from Google 360, and as a Google Certified Partner we'll show you how to do just that.

We've also invited a special representative from Google to give you a walkthrough as well as Danske Spil that will share their vision and experiences.

This event is by invitation only and is tailored to large enterprise accounts. 

Program

08:35 - Registration, Light Breakfast

09:00 - Opening Address

09:05 - Evolution of Marketing Technology, Steen Rasmussen & Jomar Reyes - IIH Nordic

09:40 - From Inception to Reality, Christian Foged - Danske Spil  

10:10 - Google 360 Suite Walkthrough, Jan Gert Lagas - Google (Benelux & Nordics)  

11:00 - In conclusion - The Return on 360, Steen Rasmussen - IIH Nordic

11:10 - End of Morning Session 

 

11:30 - Marketing Technology Master Class (introduction):

Creating the blueprint for your future digital marketing - tools, people, processes & strategy. 12 places only - Currently Waitlisted. Register for the waitlist - You will be notified if a place becomes available. 

This is a free introduction to the full day Marketing Technology Masterclass 8,750 ex moms 

12:45: Lunch and Thanks 

Practical information

Venue: Artillerivej 86, 1. 2300 Cph S

Duration: 2,5 hours

Service: Light breakfast

Max participants: 40

Price: Free


Gert Jan Lagas, Google     Gert Jan Lagas

Lead Google Analytics 360 Suite - Benelux & Nordics at Google 

Gert has extensive experience with Omni-Channel marketing at Google ranging from online consumer electronics, fashion, supermarkets and home & garden.

Today, Gert-Jan works as the product lead for Google Analytics 360 Suite in the Benelux & Nordics.

Christian Foged, Danske Spil     Christian Foged

eCommerce Manager - Danske Spil

Christian heads the eCommerce Team, working across all brands and offerings at Danske Spil - the largest provider of Sports Betting, Lotteries, Bingo and Online Casino games in Denmark. His professional expertise is with ensuring profitability in various owned online channels, conversion optimization, Google Analytics, increasing qualified traffic (organically and through acquisition & CRM), and expanding online sales and marketing channels.

Steen Rasmussen om Google 360  Steen Rasmussen

Web Analytics Evangelist, International Speaker & Co-founder IIH Nordic

Steen has worked dedicated with online media and web analytics for the last 16 years as a consultant, trainer and speaker and have specialized in turning digital analytics data into specific business actions.

Jomar Reyes  Jomar Reyes

Marketing Technology Architect, Events & Partner Mgr IIH Nordic

For nearly 30 years, Jomar has worked in the fields of technology, marketing, research and now works in the forefront of the evolution of marketing technology.