With Analytics 360 you can analyze data from all touchpoints in one place.
And we want you to know how to take advantage of all the new capabilities before everyone else.
You're looking to gain strategic benefits from Google 360, and as a Google Certified Partner we'll show you how to do just that.
We've also invited a special representative from Google to give you a walkthrough as well as Danske Spil that will share their vision and experiences.
This event is by invitation only and is tailored to large enterprise accounts.
08:35 - Registration, Light Breakfast
09:00 - Opening Address
09:05 - Evolution of Marketing Technology, Steen Rasmussen & Jomar Reyes - IIH Nordic
09:40 - From Inception to Reality, Christian Foged - Danske Spil
10:10 - Google 360 Suite Walkthrough, Jan Gert Lagas - Google (Benelux & Nordics)
11:00 - In conclusion - The Return on 360, Steen Rasmussen - IIH Nordic
11:10 - End of Morning Session
11:30 - Marketing Technology Master Class (introduction):
Creating the blueprint for your future digital marketing - tools, people, processes & strategy. 12 places only - Currently Waitlisted. Register for the waitlist - You will be notified if a place becomes available.
This is a free introduction to the full day Marketing Technology Masterclass 8,750 ex moms
12:45: Lunch and Thanks
Lead Google Analytics 360 Suite - Benelux & Nordics at Google
Gert has extensive experience with Omni-Channel marketing at Google ranging from online consumer electronics, fashion, supermarkets and home & garden.
Today, Gert-Jan works as the product lead for Google Analytics 360 Suite in the Benelux & Nordics.
eCommerce Manager - Danske Spil
Christian heads the eCommerce Team, working across all brands and offerings at Danske Spil - the largest provider of Sports Betting, Lotteries, Bingo and Online Casino games in Denmark. His professional expertise is with ensuring profitability in various owned online channels, conversion optimization, Google Analytics, increasing qualified traffic (organically and through acquisition & CRM), and expanding online sales and marketing channels.
Web Analytics Evangelist, International Speaker & Co-founder IIH Nordic
Steen has worked dedicated with online media and web analytics for the last 16 years as a consultant, trainer and speaker and have specialized in turning digital analytics data into specific business actions.
Marketing Technology Architect, Events & Partner Mgr IIH Nordic
For nearly 30 years, Jomar has worked in the fields of technology, marketing, research and now works in the forefront of the evolution of marketing technology.